12 Productivity Tips That Give You More Time
One of the most commonly asked questions of me is about my sleep, or more specifically, when I find the time to sleep. In addition to working full time and […]
10 Steps to Creating the Ultimate Social Media Marketing Plan
If you want to create a digital and social media marketing strategy, you’ll want to follow these simple steps: Create Something Worth Marketing. A product or service should be so good […]
How Sony Destroyed Microsoft in the Video Game Marketing Wars
There’s also been a healthy rivalry between video game consoles, especially between Sony and Microsoft. The heavyweight championship bout between these giants is at one of the video game world’s […]
The Social Media Payoff
Media Bistro shared this great graphic over the benefits of digital marketing and how it provides a better return on investment than most other endeavors. Check out the article […]
Top 5 Mistakes Colleges Make with Social Media Marketing
It fascinates me to end that while most colleges offer classes and/or degrees in business, very few of the organizations are actually practicing what they teach. If anything, colleges […]
How to Google Yourself (and Why You Should Do It)
Googling yourself isn’t just a running joke on 30 Rock, it’s actually important for brands, reputation management, background checks, and privacy. Whether you are launching a marketing campaign, conducting a […]
How to Get More Followers on Facebook, Twitter, and YouTube
If you are asking how to get more followers, you’re asking the wrong question. If you are measuring your social influence, the effectiveness of your marketing campaigns, or your […]
How to Get a Free Lunch
Earlier today, I received a notice that a certain restaurant chain was interested in providing me with some free meals in exchange for reviews and tweets about them. When […]
Unspoken Rules of Social Media
Ever see someone completely out of place trying to fit in? That is the set up for most comedies: the standard fish out-of-water scenario where someone is obviously out of […]
How to Be a Rock Star at Anything
My newest piece for Life Hack has just been posted. It’s on “10 Steps to Be a Rock Star at Anything.” I hope you enjoy.
